Brand Tone

Brand Tone is a per-brand style definition. The generation pipeline reads it on every run, so your images and videos stay on-brand across the Creative Studio, Campaigns, and bulk runs. Set it up once per brand and reuse it everywhere.

Four dimensions

You define Brand Tone across four dimensions:

• Aesthetic — the overall visual identity of the brand.
• Style — how the product is styled and composed.
• Atmosphere — the mood and setting around the product.
• Finish — the surface treatment and polish of the output.

How it layers

Brand Tone layers on top of presets — it is not itself a preset. The preset sets the creative intent; Brand Tone keeps the look consistent underneath it. Together they let one preset produce on-brand work for any brand you run.